Red Bamboo Marketing

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Customer Success: NCR

August 23, 2015 By Jennifer Garcia

ncr-case-study

“The team was great at organizing work and staying on schedule. Overall, they provided great writing and positive attitude throughout the duration of the project!”

Megan Rhyan, Project Lead

Communications: Higher Performance from New Hires with 1-t0-1 Onboarding

Challenge:
Building a foundation for NCR’s transformed brand begins with first impressions, so onboarding was a perfect place to start. Making sure that new hires had an engaging portal that was informative and reflected the transformed brand purpose as well as personality was crucial.

Solution:
The team at Red Bamboo, formerly Two River Marketing,  worked with NCR to develop a successful onboarding plan utilizing the new hire portal. Working as an extension of the NCR team, we named the onboarding portal (Basecamp), wrote all portal content, named the portal menu/tabs and developed all push/notification content.

Results:
New hires at NCR now receive regular emails and tips throughout the year which help them better adjust to their job and surroundings. In addition, they have access to NCR Base Camp, a site dedicated to educating them on the social and performance aspects of their job.

  • Faster learning curve for new hires
  • Better job performance
  • Improved communication with their team
  • Greater commitment to the organization
  • Alignment with the NCR brand

» Become our next success story.

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About Jennifer Garcia

Strategic to the core, Jennifer Garcia knows how to seize opportunity from every angle. Her extensive marketing experience fuels her ability to rouse the best talents from the world’s most brilliant brand thinkers, leaders and communicators—helping her to achieve extraordinary results. Catalyzing transformations for major players like Microsoft, NCR, SunTrust Bank, Nokia and Hilton Hotels, Jennifer helped develop and manage programs that won the Nokia Global Sales & Marketing Excellence Award and Microsoft Partner Award for Marketing Excellence.

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