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Customer Success: PrenticeWorx

April 20, 2017 By Alberto Garcia

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“Thanks to Red Bamboo Marketing and their team for their work. I believe they have done a great job and we have a very professional website now to represent us.”

Kenneth R. Auton, PrenticeWorx – President

Compare The Old & New Sites (click to enlarge):

Before
After

Developing a Powerful and Sustainable Online Presence

PrenticeWorx delivers businesses a more specialized and personalized CRM experience. Co-founders Ken and Nick Auton had a mission to make sure customers would no longer be left with unfulfilled expectations and empty promises. Through trusted advisory, exceptional talent and creative solutions, PrenticeWorx is revolutionizing the customer experience for their clients.

Challenge:

The PrenticeWorx website lacked functionality in terms of search optimization, structure, analytics and other important aspects around user experience. The site did not drive the level of traffic it was seeking and did not support mobile.

Solution:

  • Build a user-friendly website & content foundation
  • Improve conversion rate through web and design recommendations
  • Implement SEO protocols to increase traffic
  • Develop mobile responsive layout that looks beautiful on devices of all sizes
  • Include Google analytics & webmaster tools setup to report on success

Results:

  • New website that looks modern and clean across all platforms
  • Simple site layout that allows for easy future updates
  • SEO friendly architecture, including streamlined sitemap, clean code, fast load time and ability to optimize new pages

 

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About Alberto Garcia

Alberto Garcia possesses vast experience in developing and implementing marketing strategies that elevate brand positioning, enable sales acceleration and produce memorable experiences for Global 500 brands. With innate knowledge of evolving markets, Alberto unravels the complexities of scaling global concepts to local applications—industry specific focus on technology, CPG, food & beverage and non-profit.

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