[RED BANK, NJ]: Red Bamboo Marketing (RBM), a boutique marketing firm specializing in nonprofit work, is proud to announce the launch of the Affordable Housing Alliance’s (AHA) new information portal and website, http://www.affordablehousingalliance.com/.
The AHA, a full-service nonprofit organization dedicated to expanding affordable housing resources in New Jersey for 28 years, worked with RBM, a local leader in nonprofit marketing, to create a new online ambassador. RBM collaborated with the AHA staff and Board of Directors to build an updated site architecture including restructuring pages, reorganizing menus, and upgrading the look and feel to match the new brand identity also developed by RBM in 2018.
“This new website now allows us to show how we have become one of the leading nonprofit agencies in New Jersey. It will help us better deliver on our mission to make New Jersey a better place for all to live and maintain our principles of hope, strength and community,” says CEO and Founder Donna Blaze. “We chose RBM specifically for this project because of their experience with nonprofits and their previous work in web design.”
The re-design and re-development were led by RBM who strategically implemented a host of new digital features to streamline the user experience and improve user engagement. With a clean new look, enriched content and user-friendly navigation, the website now boasts future-facing functionality and design placing the AHA at the forefront of serving its community online.
“Our creative process focuses on team engagement from our clients,” said Jennifer Garcia, Co-Founder and CEO of RBM. “Our team works with our clients, pulling together ideas from both sides, so that the final deliverable is a success.”
For more information on Red Bamboo Marketing’s nonprofit work visit http://redbamboomarketing.com/nonprofit