Red Bamboo Marketing

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Articles by Alberto Garcia

The following articles have been written by Alberto Garcia

Customer Success: Nokia

November 12, 2014 By Alberto Garcia

“The pop-up is pivotal in helping us engage with consumers, tailor services to their interests, and activate them immediately. In just three weeks, we increased device sales tremendously while boosting data plan attach rates—and we expect this kind of growth to continue.” Cinthia Paola Ramírez, retail store … [Read more...]

Customer Success: Microsoft Partner Essentials

November 12, 2014 By Alberto Garcia

microsoft

"Essentials was one of Microsoft’s most effective partner programs. Our company obtained practical, effective marketing knowledge and know-how for a consulting practice. Most importantly, the program resulted in a marketing plan with implementation tasks tailored to our company's practice, size, and budget. The … [Read more...]

Customer Success: Heineken

November 7, 2014 By Alberto Garcia

A winning strategy increases Heineken sales* Challenge: Heineken USA wanted to develop a program around its sponsorship of the Latin Grammy Awards to build brand awareness and increase sales among Hispanic populations. Solution: Created a fully integrated marketing plan with the tagline “Heineken brings you to … [Read more...]

Customer Success: Middlesex County Regional Chamber of Commerce

November 5, 2014 By Alberto Garcia

Everyday strategies to strengthen sales and marketing. Challenges: Attract a broader range of consumers to upcoming Food and Wine event bringing awareness to the region Develop a strategy for tracking the success of the event Solution: Developed an integrated digital program including Website, Social … [Read more...]

Customer Success: Nokia Communications Strategy

November 5, 2014 By Alberto Garcia

“We needed to connect people, internally—get people to share their best ideas and ways we can all improve marketing to drive sales. With your strategic vision, global channel expertise, and sharp content, we outperformed our expectations. Teams rallied behind leadership and worked together more effectively than … [Read more...]

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Featured Resources

Become a better marketer with these free resources from Red Bamboo:

>> Digital Marketing Scorecard
>> Campaign Strategy Template
>> Marketing Operations eBook

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